Media Trader

Overview

Does using technology and data to solve problems and deliver results excite you? Are you both a creative and qualitative thinker? We’re looking for an analytical individual with an interest in programmatic media to help us build, measure, and optimize our campaigns to successfully meet client objectives for some of the most well-known Fortune 500 companies in the world. 

The ideal candidate is intellectually curious and able to combine data and relevant information to turn insights into action to get results. We’re looking for unconventional thinkers. Relentless collaborators. And ferocious innovators. Talented individuals who are ready to work towards solutions that transform the way employers and job seekers connect.  

Why Join Us?

• Truly high-performing teams are hard to come by; joining us gives you an opportunity to collaborate with, learn from, and grow together with a diverse group of high achievers who listen to your ideas and support you along the way.

• An entrepreneurial path of progression. Hard work is recognized, and individuality is embraced. Your path of progression will be designed to suit you.

Responsibilities

Day-to-Day:

• Own the optimization and management across PPC channels: Google Ads, Microsoft Ads, along with Programmatic DSPs (DV360, Trade desk) to scale and achieve/exceed KPI targets for clients.

• Create, categorize and refine keyword lists as well as strategies to create a comprehensive campaign that drives qualified visitors to client sites.

• Implement successful bidding strategies and effective keyword management.

• Manage campaigns to client’s weekly and monthly budget and conversion goals

Analysis:

• Identify opportunities to grow and scale cross-channel marketing for clients.

• Analyze data to extract insights and transform those insights into actionable changes that will accelerate performance.

• Develop and run experiments to improve account performance.

• Monitor and analyze channel performance and maintain reporting on campaign performance, ROI, CPA, and other channel metrics

Collaboration:

• Work closely with cross-functional teams to communicate campaign strategy, progress and results

• Communicate regularly on status, timeline, budget, deliverables, performance reporting, and competitive intelligence analysis with account service teams.

• Present data on monthly and quarterly calls to client teams, reviewing metrics and optimizations.

Qualifications

• 2+ years of PPC experience, specifically Google Ads and Microsoft Ads. Google Ads Certification is a Plus.

• Comfortable executing campaigns, providing feedback and sharing recommendations to internal teams and clients.

• Experience managing large monthly budgets 

• Experience with Programmatic DSPs highly desired 

• Strong proficiency in Excel (pivot tables, vlookups).

• Possess strong quantitative and creative-thinking skills. Critical-thinking and problem-solving skills are also a must.

• Strong communication and teamwork skills.

• Highly organized, motivated and a self-starter (you know what to do without guidance or instruction).

• High attention to detail, a strong sense of work ownership and high reliability to meet deadlines.